In the ever-evolving landscape of digital content creation, podcasting remains a unique medium that offers creators an unprecedented opportunity to connect with audiences in profound and meaningful ways. Few understand this potential better than Adam Shively, a podcasting entrepreneur who has transformed his passion into a successful business model that helps creators navigate the complex world of audio content.
Schaeuble's journey began in an unexpected place: a gym. What started as a health-focused podcast evolved into a comprehensive strategy for helping creators turn their shows into thriving businesses. His core philosophy is refreshingly straightforward—love your podcast like a hobby, but build it like a business. This approach means maintaining the joy and creativity of content creation while applying strategic, disciplined business principles.
One of Schaeuble's most innovative tools is his 14-day coaching offer—a concentrated, results-driven framework that helps creators solve targeted problems efficiently. Rather than overwhelming podcasters with long-term programs, this approach provides quick wins and opens doors for deeper collaboration.
He also emphasizes the importance of strategic podcast naming. To be effective, a show’s title must be discoverable: the first word should be a commonly searched keyword, the name must convey content and audience clearly, and it should be optimized for search visibility. This transforms naming into a core part of a podcaster’s marketing strategy.
Schaeuble challenges traditional platform thinking, advocating a simplified presence focused on where engagement actually happens. He notably dropped video to double down on audio and text-first platforms like Threads, following a “less but better” philosophy that boosts efficiency without compromising reach.
For Schaeuble, podcasting is ultimately about making an impact—not just generating income. He views content creators as agents of change, capable of reaching and influencing strangers with ideas that may alter lives. This mindset reframes podcasting as a tool for transformation.
He also urges podcasters to recognize the modern dynamics of the medium. The era of easy growth through early adoption is over; today’s success hinges on consistency, strategy, and understanding your niche. His advice: produce weekly, understand your listeners deeply, and keep evolving.
Beyond tactical advice, Schaeuble brings a clear-eyed view of the broader podcasting landscape. With fewer than 500,000 podcasts actively publishing content, he encourages creators to see the field not as saturated, but as filled with opportunity for those who take a professional approach.
The most successful creators, he argues, are those who blend passion with discipline—maintaining the spark that brought them to podcasting while evolving their strategy as the industry matures.
DeepCast Creator serves the entire spectrum of podcast creators, including indie podcasters, podcast studios, agencies, podcast networks, and supporting teams. It caters to newcomers, established podcasters, and large teams managing multiple shows.
You can use either a single account for both (for seamless switching between creator and listener roles) or separate accounts (using show owner email for Creator and personal email for listener features). Each approach has benefits like simplified login or clear separation of activities.
Current addable fields include funding links (Patreon, PayPal, Buy me a coffee, Ko-fi), social media handles, Spotify URL, and website. More fields will be added in future updates.
DeepCast polls for updates based on your typical publishing schedule to balance timely updates with resource management. Support can be contacted for immediate updates when needed.
Supercharging podcasters. You create, we help you grow and monetize it.
